If you follow the developments of Internet marketing then I am sure you have come across the topic of SEO. This topic is talked about a lot. SEO is often talked about in a good way and sometimes not. Most of the time however, it is often not understood leaving people with varying opinions to argue about it.
If you look at any page in googles search engine, you will notice that the top 3 listings and the ones listed down the right hand side are all paid advertising slots. The rest of the page is made up of what is called free or organic listings. These organic listings are the process or result of SEO. The process of search engine optimisation is getting a specific page listed in the organic listing section. The process can be explained simply or in a very complicated way. Although SEO can be a hot topic to talk about it can be a very profitable strategy for increasing your website visitors and growing your Leicester business. So why does SEO cause so much of a storm?
Well firstly as I just mentioned, using seo services leicester for organic traffic to your website us highly targeted. Targeted means that the people searching are very close to buying which results in more sale or enquiries through your website. If a particular search term gets types in say 1000 times every month, 40% or 400 of those searches will likely click on the website that is in the first organic position.
Search engine traffic is scalable, which means you can usually obtain more of it if you invest more time and money into the process. The traffic produced by the search engines makes up almost 80% of all online sales. That’s incredible!
So the process of SEO can be very lucrative to those that understand it and can make good use of it. Finding profitable search terms and then building a website based around those search terms can be very profitable, providing you have something to sell. You do not even have to own a product to sell on your website. There are many affiliate programs out there for big companies who want you to help them sell their products and services. There are many types of product you can sell on your website and the particular market you choose to operate in will dictate the types of product. Physical tangible goods, electronic books, online video courses and webinars and some companies will also pay you for getting your website visitors to fill in a form for them!
Organic search engine traffic and affiliate programs make it very easy to start a business online and profit in a short space of time. Then once you have a stable income, you can expand your business and focus on it full time.